Smart systems for
unpredictable shows.
↳ annotation: variable conditions, zero downtimeAI agents and automations for the humans who run festivals, venues, and productions.






Case Studies
Workshops
Half-day AI sessions for event teams, taught by the people who build these systems.
Prospecting met AI voor locaties
For sales and account managers at event and conference venues: build a repeatable AI prospecting method for your own market in one morning.
Prospecting met AI voor eventbureaus
For account and sales managers at event agencies: build a repeatable AI prospecting method for your own market in one morning.
Prospecting met AI voor eventleveranciers
For sales and account managers at event suppliers: build a repeatable AI prospecting method for your own market in one morning.
Prospecting met AI voor locaties
For sales and account managers at event and conference venues: build a repeatable AI prospecting method for your own market in one morning.
Field Reports
“New tours can come with limited or fragmented historical data. The risk analysis agent turns hours of research into a report in minutes, helping identify risk.”
Henk Sanders
Sr. Production Health & Safety Manager, AFAS Live
“Infringements spike during festival season, exactly when I have the least time. Brand Shield drafts the cease-and-desist letters I used to write at night on my laptop.”
Carolien Koetsier-van Tilburg
Manager Legal & Business Affairs, MOJO
“Protocol built us an AI agent that keeps our whole marketing team writing in one brand voice. Paste a draft and it sharpens it to the Defqon tone, or give it a brief to start from.”
Duke Ebbens
Head of Marketing, Q-dance & Defqon.1
“Clients used to struggle to picture their event on our ship. Now we generate photorealistic renders in minutes. It sells the vision before a light is rigged.”
Stijn Oude Vrielink
Marketing Manager, Oceandiva
“Our team used to ask one colleague all day how to do things in Rentman. Now they ask Rentman Ronnie first, and how-to questions to ops have dropped by half.”
Nick Bruijnesteijn
CEO & Owner, Brownys Event Productions
“Every seminar recording comes back as a drafted article plus a handful of social quotes. Our copywriter now edits instead of writes, and nobody is scrubbing through audio to find the good line.”
Tessa den Besten
Marketing Manager, DenkProducties
Specifications
Who do you work with?
We work exclusively with venues, festival organizers, and event production agencies. With 25 years of collective event experience, we design every automation around the realities of live operations.
Is this SaaS or custom code?
Both, and we tell you upfront which one you're getting. Owned products like Controle Carla we host and secure. Custom automations are built inside your own accounts: you own the environment and hold a perpetual license.
Can you support an enterprise procurement process?
Yes. We've already cleared a full third-party risk assessment for one of the world's largest live entertainment companies, so we come ready with DPAs, AI Act memos, EU-hosted infrastructure, and controls scaled to the sensitivity of the data.
No Lock-In
Runs in your environment.
Events Native
Built by event professionals.
Modular
Start small, scale up.
Enterprise Ready
DPAs, AI Act memos, EU hosting.